Creative leadership, built to scale.
I build brand systems, creative teams, and production pipelines for EdTech, SaaS, and D2C companies.
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Built with AI
Projects & Experiments
Marcus - AI Brand Strategist
Brand strategy AI that bridges data and creative intuition using Keller, Aaker, and Kapferer frameworks.
InsightAssist - LinkedIn Lead Gen
100 verified B2B leads delivered via Firecrawl + n8n + Claude pipeline. ICP-scored decision-makers at consulting firms and enterprises.
AI Trend Scoring Engine
Real-time AI trend scoring system that tracks, analyzes, and ranks emerging GenAI trends across media, research, and industry signals.
AI Automation Blog Infrastructure
End-to-end automated blog pipeline — RSS ingestion, AI drafting, Telegram approval, auto-publish to Astro site on Cloudflare.
What I work with
Tools & Stack
AI-native tools that cut production time by 35% without compromising quality.
Insights
Latest Articles
Why AI Orchestration Pipelines Are the Next Big GenAI Trend
Chaining multiple AI models yields 40% better accuracy than a single model. Here is how I build production-grade orchestration pipelines for creative workflows.
Brand Building in the AI Era: Lessons from the Front Line
Fresh perspectives on brand building in the AI era. What is changing, what is staying the same, and where Indian D2C and SaaS brands should focus.
Building Brand Systems That Scale
How to create visual identity frameworks that grow with your company. Lessons from building brand systems for EdTech platforms with millions of users.